Hearing about new artist and their music is one of my greatest passions. People ask me all the time what I’ve been listening to and where I hear about new music. In return, I’m asking them the same question. I’m constantly trying to find music that will satisfy my hungry pallet, whether it be for work, or for my own listening pleasure.
There are so many new up and coming websites and devices out there it’s hard to keep track of them all. I’ve tried just about all the major streaming sites. (Try Lala for a good free streaming site) There’ve been only a few though, that I’ve found helpful in discovering new music.
My personal streaming site of choice for finding new music…Pandora. It’s one of the only sites that streams what it thinks you will like. It allows its’ listener to choose a song and through a technology called the ‘Music Genome Project’ picks the next song that will play based on what it predicts the listener wants to hear.( check out www.pandora.com/mgp.shtml to find out more)
One draw back to Pandora though is you can only press skip on six songs per hour. An easy way I get around that annoyance is by creating multiple stations by the same type of artist. Once you’ve maxed out your skips just switch stations.
iTunes Genius Bar
I’m surprised at how many people don’t take advantage of this great resource for finding new music. Similar to the technology of Pandora’s ‘Music Genome Project’, itunes’ genius bar is a great way to find music that is similar in style and musical quality to what’s already in your library. I’ve sampled and purchased several of genius’ recommendations over the past year. The big disadvantage with itunes though is only having a 30 second clip to make your decision. There have been some occasions I’ve been burned by a good 30 second clip and the rest of the song isn’t up to par.
For most people, radio is the #1 way they consume music. Although according to an Edison research survey:
“Radio is becoming less and less of a tool for music discovery. Among internet, television, radio and newspapers, which do you turn to first to learn about new music?, 39% of respondents said “radio” and 31% said “Internet.” Although more people said radio, this is a huge decline from 2002, when 63% of respondents said that they turned to radio first to learn about new music.” Source
If you’re like me, one of the things I’ve always hated about new music on the radio is they rarely back announce, or tell their listener who the artist is that just played. That problem can now become a thing of the past with Shazam. This little phone app can be your own personal DJ by simply opening the app, and pressing a button. Shazam listens to a few seconds of the song and will tell you what song is playing over the airwaves. Pretty Amazing! Shazam also gives you a link to buy the song upon display. For discovering new music on the Radio, TV, or even in department stores, this is a must have app.
In Part II we’ll look at, social media sites, live shows and word of mouth…So where do you go to find new music?